ABOUT AFC
AFC LIFE SCIENCE
AFC, which stands for Asayama Family Club, was founded by Asayama Tadahiko, who brought years of experience in sales and trading to the company. He dedicated himself to building a comprehensive production system guided by four core principles: enhancing quality standards, affordability, raising awareness, and social responsibility.
In 1999, AFC began expanding internationally, developing over 200 products and entering major markets such as Singapore, Korea, and China. During this growth phase, Asayama Tadahiko recognized the vast potential for the company to become a leading global player. He established himself as a pioneering leader in Japan’s rapidly growing health and beauty industry.
ASAYAMA TADAHIKO
AFC’s Chairman & Founder
Asayama Tadahiko initially founded five companies that formed the foundation of AFC:
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AFC-HD AMS Life Science Co., Ltd. – serving as the headquarters and international food production division.
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AFC – the core brand.
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NYK – Nihon Preventine Medical Laboratory Co., Ltd. – focused on research and development.
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Kenko TV Co., Ltd. – a Japanese television network used for advertising and promoting AFC products.
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Honzo Pharmaceutical Herbal Medicine – an established company since 1831.
Together, these companies laid the strong foundation of AFC under Asayama Tadahiko’s leadership.
Japanese Preventive Medical Laboratory
AFC-HD and its dedicated research team conduct extensive studies and develop effective products grounded in scientific data, utilizing cutting-edge technology.
Honzo – Leading Pharmaceutical Herbal Medicine Since 1831
Founded in 1831, Honzo is a Kampo Traditional Chinese Medicine (TCM) company with over 180 years of history. Kampo is the Japanese adaptation of TCM, highly respected in Japan for its strict safety standards and quality ingredients. Honzo supplies at least 50% of its products directly to hospitals.
Kenko TV – Health-Focused Television Station
Kenko TV promotes all AFC-HD products through TV commercials, print ads, videos, and magazine advertisements. The channel reaches audiences across Japan, providing trusted health and beauty advice to consumers.
AFC Japan – Premium Pharmacy Since 1941
TaKaRa – Leading Biotechnology and Food Conglomerate
TaKaRa is Japan’s largest and most prominent research and production conglomerate. AFC-HD and TaKaRa hold mutual shares, allowing them to combine their strengths and expertise for greater innovation and growth.
WHY CHOOSE AFC
AFC Factories | AFC-HD AMS Life Science Co., Ltd.
AFC Life Science is the official distributor of AFC Japan in Indonesia and is recognized as the largest and most trusted direct selling company in the country. We are dedicated to providing original supplements of the highest quality, featuring patented, super-premium anti-aging ingredients that are clinically tested and internationally awarded. With the best marketing plan currently available in Indonesia, AFC Life Science is your trusted partner for health and wellness.
Here’s why AFC Life Science stands out:
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The largest and most trusted direct selling company in Indonesia
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Original supplements made to the highest quality standards
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Patented super-premium anti-aging ingredients
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Clinically tested for safety and effectiveness
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Internationally recognized for product excellence
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The best marketing plan currently offered in Indonesia
Choose AFC Life Science today to boost your health and well-being.
Recognized Internationally
Scientifically Referenced in the Field of Health & Medicine.
AFC has firmly established itself in the global health supplement market, earning numerous awards recognized annually by top retailers in Japan and Singapore. For six consecutive years, AFC has been the No. 1 Brand at Unity Pharmacy, while its flagship product, Ultimate Vision, has held the title of Singapore’s bestselling supplement for a decade.
Some of AFC’s notable awards include:
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NTUC Unity Popular Choice No. 1 Brand Winner (2011)
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NTUC Unity Popular Choice Bestselling Eye Care Supplement (Ultimate Vision), 2008–2011
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NTUC Unity Popular Choice Bestselling Slimming Drink (TG Slim Drink), 2010–2011
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NTUC Unity Popular Choice Bestselling Hair Tonic (SHOKAIGAN Tonic), 2011
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Watsons Health, Wellness & Beauty Awards 2011 Bestselling Collagen Tablets (Collagen Beauty)
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Singapore Women’s Weekly Best Beauty Buy 2011: AFC Tsubaki Perfect Beauty Drink
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Cozycot Holy Grail Beauty Awards 2011: Favourite Beauty Supplement Drink (AFC Tsubaki Perfect Beauty Drink)
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Guardian Pharmacy Preferred Choice Awards (Collagen Beauty), 2009–2010
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Guardian Pharmacy Preferred Choice Awards (SHOKAIGAN Shampoo), 2010
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NTUC Unity Popular Choice Bestselling 210 Supplement (Gold 210), 2008–2014
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NTUC Unity Popular Choice Bestselling Collagen (Collagen Beauty), 2008–2010
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NTUC Unity Popular Choice Best Brand Performance Award (Silver), 2009
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NTUC Unity Popular Choice Best New Brand Award, 2007
These accolades highlight AFC’s consistent commitment to quality and consumer trust in the health and beauty industry.
Certificates & Patents
AFC Japan holds multiple patents and has conducted clinical trials to support its products. A patent is an exclusive right granted by a country to inventors for their technological innovations, usually lasting 20 years, allowing them to use or license their invention exclusively.
